Author: Dai Dansheng
Publisher:
Publishing Date: 2002-09-01
Features: A renowned marketing master; Outstanding marketing wisdom; Engaging marketing stories; A century-old marketing essence that has taken the world by storm; A treasure trove for successful Chinese marketers. This book includes content such as "Who Can Sell Shoes to Africa," "You Need Bait to Fish," "The Marketing Rules of the Sales King," "Marketing Tactics of International Brands," "Soldiers Are the Best 'Advertisers'," "Male Soccer Stars Wear Women's Socks," and "Emerging as a Hero in Times of Crisis."
Who can sell shoes to Africa
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