Latest Business Guide

Author: Liao Jinze
Publisher:
Publish Date: 2005-05-01
Features: As society develops, business activities also progress. In today's global economy, the borderless business environment makes all companies members of the global business community. This means that in the course of business operations, business and marketing personnel must possess more outstanding professional qualities and business skills, must master new work methods and techniques, must handle more complex business matters, and must help companies achieve maximum profits with minimum costs. The New Business Guide was born in this context. I hope to help business and marketing personnel regulate their performance according to professional standards, improve their work efficiency and accuracy, and stand out in the fierce business arena to seize the initiative. The book is divided into eleven chapters, covering aspects such as business etiquette, business reception, business visits, business meetings, business negotiations, business activities, business banquets, and business operations, providing a complete and detailed introduction to the operational norms for business and marketing personnel in the process of business activities. It is highly operational, practical, and systematic.