Business English Reading Course

Author: Li Mingfei
Publisher:
Publish Date: 2005-04-01
Features: The Business English Reading Course is primarily designed for MBA students but is also suitable for graduate students in general economics and management majors, as well as undergraduate economics and management majors with CET-4 or above English proficiency. This course thoroughly considers the curriculum and knowledge system of MBA students, with the selected English articles mostly related to the content of professional courses, such as "The Birth of New HP," "The Enron Scandal," and "Reducing Economic Losses from the SARS Epidemic." Reading English articles related to professional courses can help students enhance their interest and confidence in learning English, not only improving their English reading skills but also encouraging them to apply comprehensive business management knowledge to analyze real-world management issues. The selection of articles follows the principle of being both timely, reflecting the characteristics of the era and covering major international and domestic events in recent years, and professional, aligning with the needs of business management students. This course strives to break new ground in its layout and format, emphasizing novelty and ease of use.