Author: Joe Girard
Publisher:
Publish Date: 2005-04-01
Features:
Joe Girard is a perfect salesman. — Forbes
Joe Girard is unconventional. — Newsweek
Customers often face indifference, but Joe Girard always shows natural concern for them. — Tom Peters
For the automotive industry, Joe Girard is as legendary as Ty Cobb in baseball. — Ford Motor Company
Joe Girard is not only a sales master but also a training master. He has a mysterious power that allows you to touch his secrets of success. — Kemmons Wilson, Founder of Holiday Inn
Joe Girard has grasped the essence of success: set ambitious goals, visualize success, work hard, and persevere. — Mary Kay Ash, Founder of Mary Kay Cosmetics
This book is written by the world's most famous car salesman, Joe Girard, whose sales records are recorded in the Guinness World Records. In this book, he details his 14 years of experience in car sales. He has tried every possible method in car sales. Although he only has a high school education, his work is vivid, intuitive, easy to understand, and full of stories. Therefore, this book has high reading value. After reading this book, you will understand his resilience, confidence, and cleverness. He provides many real-life examples and practical methods in the book. The methods he introduces are clear and specific, not only applicable to car sales but also to the sale of other products.
Born in 1928, Girard is now 77 years old. After reading this book, you will come to like this straightforward American elder. For most people, sales is a despised job or profession, but sales is essential and irreplaceable because business always involves sales, even with the rise of online sales. Countless people around the world engage in sales every day. Sales is indeed an important profession, closely related to our lives. At a time when the marketing industry in our country is rapidly developing, the release of this book is too late, but it will help us more effectively spread valuable practical experience. This book will surely benefit all readers.
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