Strategy and Performance: Achieving Competitive Advantage in the Global Market

Author: Goba Dian
Publisher:
Publish Date: 2004-09-01
Features: Many of the ideas in this book are original, challenging, and (perhaps) controversial. You may not agree with every point of view, as I don’t, but I believe all chapters will stimulate and provide practical meaning to your own strategic thinking. In the complex world of organizations, it is sometimes difficult to see common ground. There are different ethnic and regional cultures, different goals in the public and private sectors, different perspectives between multinational giants and newly formed small businesses, different leadership styles, and different needs across different departments: some need to excel in strategic thinking and planning; others need to continuously update their strategy in a rapidly changing world. Regardless of the type of organization, yesterday’s strategy will no longer suit today’s world, let alone tomorrow’s.