Loud and clear

Author: Morris (USA) and others
Publisher:
Publish Date: 2003-08-01
Features: The key to effective speaking lies in preparation. Therefore, this book guides you through six steps for business and technical presentations. This method emphasizes that you must clearly define your speaking objectives and provides basic skills for planning more effective presentations. The advice in this book is practical and step-by-step, helping 300,000 technical experts become expert-level presenters. Whether you are speaking to any group—whether customers, senior management, colleagues, or the public—this book will help you communicate your message clearly and confidently. This book has been in print for 30 years since its publication. The principles described in it for business and technical presentations are still guiding thousands of individuals and organizations. The continued demand demonstrates how useful the techniques offered in this book are. Of course, for a topic like this—oral presentation—no book can replace on-site practice and guidance. However, a good book can enhance the process. This is precisely why this book has been adopted as a required textbook for the International MBA program at Peking University.