The Future of Retail Banking: Delivering Value to Global Customers

Author: (English) Divina
Publisher:
Publish Date: 2005-03-01
Features: Retail banking faces an arduous task: providing flexible financial services for a globalized lifestyle. This book argues that banking services should be built upon a completely new organizational structure. This structure can effectively capture market changes, dynamically improve products, promptly adjust services, and successfully pioneer a new era in global business transactions and personal financial management. This book is not written to predict the future, but to present how numerous banks in different parts of the world have prepared for the future. As a reader, you will notice that small banks, local banks, and lesser-known financial service companies from around the world are mentioned in this book, which is to illustrate the diversity and differences of retail banks globally. I have chosen these companies as case studies to explain banking services. Because, as a reader, I myself believe that other authors have overused the cases of traditional international large banks in the past few years. However, valuable lessons that can truly teach banks come from many small banks. The intention of this book is to inspire an understanding of the transformations occurring in retail banking. As you read this book, you should recognize that the operations of traditional banking are constantly innovating—not only because technology brings the possibility of innovative services and products, but also because technology brings new opportunities in terms of customer and shareholder value. Because I believe that more lessons can be learned from the mistakes of companies than from their success stories, multiple failed cases in financial services are cited in this book. To protect the confidentiality of these companies, their names are omitted in the failed cases. However, in the cases of successful products, services, and technology applications, the names of the companies and products are used to confirm them.