Strategic Management Case Analysis: Concepts and Examples

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Publish Date: 2005-01-01
Features: "Strategic Management Case Analysis—Concepts and Practices" is an important work on strategy by Professor. Based on a carefully refined strategic research framework, the book provides an in-depth analysis of 30 companies and over 90 real-world cases, illustrating the subtle aspects of applying strategy in practice. It introduces the strategic thinking and the successes and failures of well-known Taiwanese enterprises such as Chia Tai Motor, Bao Lai Securities, Digital United, Zhiben Grand Hotel, Meideng Feng, Shengmeida, and Lively. Strategic management is one of the most advanced practical topics in the field of business management. Strategic decision-making not only involves a broad level of consideration but also has far-reaching impacts, with the internal and external factors being extremely complex and the decision-making process highly dynamic. Therefore, while the concepts contained in strategic management are rich and engaging, they are also difficult to learn effectively. In light of this, the book not only provides a complete conceptual framework as a guide for thinking and analysis but also supplements it with numerous examples to illustrate the relevant concepts and thinking methods, enabling learners to grasp the key principles of strategic thinking and appreciate the subtleties of applying strategic management concepts. The book is divided into two main parts: the theoretical section and the case study section. The theoretical section systematically analyzes and explains the practices from the cases in the case study section, based on the conceptual framework of strategic management, with the aim of helping readers gain a deeper understanding of strategic management concepts after reading these "theory and practice combined" analyses. The case study section consists of company-specific cases, which provide detailed background information on the current status and practices of each company. On one hand, readers can use this information to practice applying strategy, and on the other hand, these cases can serve as references for industry and research professionals.