Who Says Elephants Can't Think: 12 Strategies for Successful Business Management in the Modern World

Author: Zhong Hou
Publisher:
Publish Date: 2005-03-01
Features: Successful planning is the key to corporate victory. World-class giants can be likened to the colossal "elephants" in the animal kingdom. Their success lies in "planning" – the thinking "elephant," which, naturally, should become the "king of animals." ■ Who Says Elephants Can't Think – 12 Strategies for Successful Business Management in the Modern World This book comprehensively reveals the mysteries of contemporary successful global corporate strategies in 14 aspects, including strategic management, high-tech innovation, corporate alliances, financial capital operations, holding operations, brand strategy, geopolitical strategy, win-win marketing, virtual operations, profit sharing, and emotional management. ■ As Clever as a Wolf – What We Can Learn from the World's Top CEOs For an entrepreneur to achieve rapid business success, one crucial point is to be adept at learning from powerful and advanced enterprises, drawing on and utilizing their successful experiences. This book provides a detailed analysis and elaboration of the winning strategies employed by Fortune Global 500 companies to grow and thrive. ■ Tigers Dancing the Waltz – The True Wisdom of World-Class CEOs World-class CEOs are like the "king of beasts" – the tiger, whose every move determines the life and death of the entire enterprise. As long as the CEO, this "tiger," learns to dance the exquisite "waltz" – possessing superior strategic wisdom – the company will undoubtedly remain invincible in competition and continuously excel in various challenges. This book comprehensively reveals the mysteries of contemporary successful global corporate strategies in 14 aspects, including strategic management, high-tech innovation, corporate alliances, financial capital operations, holding operations, brand strategy, geopolitical strategy, win-win marketing, virtual operations, profit sharing, and emotional management.