Author: Wu Chao and Zhao Hong (editors)
Publisher:
Publishing Date: 2005-02-01
Features: Since joining the World Trade Organization (WTO), China's business activities with countries around the world have become increasingly frequent, and the demand for foreign trade English talent has also grown. To adapt to this new situation, many higher education institutions across the country have foreign trade English and business English programs. To address the shortcomings of previous textbooks and help students quickly adapt to language communication in actual work and general negotiation requirements, we referred to excellent foreign trade, business, and foreign-related English textbooks, gathered the strengths of various sources, and compiled this Practical Foreign Trade English Conversation Book. The book is divided into two parts and 10 units. Part 1 includes 4 units, primarily introducing foreign affairs reception, covering airport arrivals, schedule arrangements, banquet activities, sightseeing activities, shopping guidance, etc. Part 2 focuses on the main business processes in foreign economic trade, including inquiries, offers, and counteroffers, pricing and discounts, contracts and orders, payment methods and letters of credit, packaging and shipment, insurance and claims, etc. For each dialogue in the book, the editors have provided annotations for the more challenging words, phrases, and sentences, enabling students to experience a real foreign trade environment while also mastering a large number of commonly used foreign trade terms. Additionally, for each unit, the book lists many extended vocabulary and business knowledge related to the unit content, greatly enriching students' foreign trade knowledge. Furthermore, the editors of this book have carefully designed a large number of exercises, including written and oral exercises, which are suitable for classroom teaching and can also help students reinforce their learning, making the book highly practical. This book is designed with practicality in mind, focusing on cultivating students' comprehensive foreign trade English expression skills. It is suitable for students of business English and foreign trade programs in higher education institutions, particularly for students in vocational and technical colleges majoring in business English and related fields. It can also serve as a self-study book for other individuals in society. Units 1 to 5 of this book were written by Zhao Hong, while Units 6 to 10 were written by Wu Chao. Additionally, during the writing process, the book received support and assistance from Teacher Mao Zhongying, for which we express our gratitude. As one of the "College Business English Series Textbooks," this book is divided into two parts. Part 1 primarily introduces foreign affairs reception, covering airport arrivals, schedule arrangements, banquet activities, etc. Part 2 primarily introduces the main business processes in foreign economic trade, including inquiries, offers, and counteroffers, pricing and discounts, payment methods, and letters of credit, etc. Each dialogue in the book is accompanied by annotations, enabling students to experience a real foreign trade environment while also mastering a large number of commonly used foreign trade terms. Moreover, for each unit, the book lists many extended vocabulary and business knowledge related to the unit content, greatly enriching students' foreign trade knowledge. Additionally, the editors of this book have carefully designed a large number of exercises, including written and oral exercises, which are suitable for classroom teaching and can also help students reinforce their learning, making the book highly practical. This book is designed with practicality in mind, suitable for students of business English and foreign trade programs in higher education institutions, particularly for students in vocational and technical colleges majoring in business English and related fields. It can also serve as a self-study book for other individuals in society.
Practical Foreign Trade English Conversation
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