Author: Iverson
Publisher:
Publish Date: 2002-03-01
Features: This book systematically discusses new and important topics in hotel management, such as performance management, diversification, and quality management. Its unique features greatly enhance the readability of the book and help students understand key concepts. The book incorporates various teaching methods, including numerous case studies, simulation exercises, and skill assessments, providing students with an immersive experience in hotel management. Each chapter begins with "Outstanding Managers" to guide students to consciously connect what they learn with their future careers. The summary sections titled "Examples," "Insights," and "Research Overviews" are featured throughout the book, aiming to integrate theoretical knowledge with practical operations in the hotel industry. At the end of each chapter, case studies, review questions, reflection questions, online tools, and application folders are designed to provide students with opportunities to apply the theoretical concepts they have learned. Below is an introduction to the content framework of each chapter.
Human Resource Management in the Hospitality Industry
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