Photoshop CS Advertising Design

Author: Tenglong Visual Design Studio
Publisher:
Publish Date: 2005-01-01
Features: This book provides readers with a detailed introduction to the complete process of designing advertising works using Photoshop CS through 43 exquisite advertising examples. The book is divided into 13 chapters, including: Understanding Photoshop CS, Creating Text with Texture, Creating 3D Text, Creating Light Text, Creating Fashion Magazine Text, Understanding POP Advertising, Creating Promotional Pages, Posters, Magazine Ads, Film Ads, Public Service Posters, Web Ads, etc., comprehensively covering the design and production methods of different types of advertisements. The accompanying CD-ROM includes a large number of high-quality materials and video teaching multimedia to assist readers in learning. The book is well-structured, detailed in content, and features beautiful examples, while explaining software functions, it also emphasizes the design concepts and technical highlights of the examples. This book is suitable for intermediate users of Photoshop CS, and can also serve as a reference manual for professional designers as well as a training textbook for computer graphics design.