Author: None
Publisher:
Publish Date: 2005-01-01
Features: This book starts from the needs of international management of Chinese enterprises, combining the profound changes and development trends in the management of Chinese enterprises. It scientifically introduces advanced Western business management concepts, experiences, and methods, and integrates them with the practical realities of Chinese enterprises. From seven aspects—system, model, method, institution, document, form, and case—the book systematically elaborates on the marketing, finance
Marketing Internationalization Management Copy for Small and Medium-sized Enterprises
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