The Winner Takes It All: World Famous Cases of Failure Management

Author: Han Jiang
Publisher:
Publish Date: 2005-01-01
Features: This is an intellectual book. It is calm yet not dull; filled with dialectical thinking yet not inflammatory; imbued with humanistic observation yet not condescending. This is a book about losers. The author, with a composed pen, tells readers about 80 stories of famous corporate management failures, accompanied by concise comments. Upon closing the book, one sighs and reflects. Those long-retired losers are resurrected in the book. People have almost forgotten them. Or, they may still remember their names but have forgotten the process of their decline. History always teaches us to forget. Those gradually receding losers reclaim their place in the book. Their shadows are heavy, and their footsteps linger long. Those living losers are also successful ones, who strive to emerge from defeat. They tell readers one sentence: Failure is the norm, and only through repeated trials can one become strong. "To use bronze as a mirror, one can correct one's attire; to use history as a mirror, one can understand the rise and fall of dynasties; to use people as a mirror, one can discern gains and losses." These stories serve as a mirror for management and a mirror for survival. To understand the present, one must reflect on the past. Those losers were once kings. What is a king? One whose call is answered by all under heaven. Precisely because of this, when they fall from grace, their cries are even more thunderous, shaking the world. With their own flesh and blood, they strike the great bell that warns all living beings. Losers are also kings.