Enterprise operation

Author: Compiled by Brown Reference Book Publishing Group, UK / Guo Lei
Publisher:
Publish Date: 2004-08-01
Features: This translation series, a six-volume illustrated economics series compiled and published by the world-renowned Brown Reference Book Group, has been introduced and translated by China Financial and Economic Publishing House. The greatest feature of this series is its accessibility, clarity, and rich illustrations, making it suitable for a general audience. In this series, the author connects many seemingly trivial matters using economic concepts, covering everything from how to rationally manage your finances and make wise shopping and investment decisions to broader topics such as the accumulation and distribution of social wealth, the operation of financial institutions, the development of national politics, and changes in the global economy. With elegant prose, the author guides readers through these topics, allowing them to grasp the essence of economics. The series is divided into six volumes, with the sixth volume, Economic History, tracing the fundamental development of human economic history and the evolution of economics itself. The remaining five volumes delve deeply into various themes within economics. This series is a popular reading material aimed at individuals with secondary education or higher, who are not economics majors but work in economic-related fields, particularly targeting business managers, government officials, and students.
Businesses are the cells of society, shaping our material environment and influencing our cultural and spiritual world. While economists often analyze contemporary economic issues using obscure theories and complex mathematical language, this book presents the evolution of businesses in a vivid, illustrated format with simple and accessible language. It takes you inside businesses to understand how they operate, confronts the entire process of accounting, assets, liabilities, financing, taxation, bankruptcy, and more within businesses, and also teaches you how businesses can face increasingly fierce market competition. This book can be considered a small encyclopedia for business operators.