General Electric Case: "Synergy" Corporate Culture

Author: (USA) Yuriy
Publisher:
Publish Date: 2005-01-01
Features: This book proposes the concept of "crowdsourcing" from a unique perspective, providing many worksheets, tools, and case studies to help your organization discover the wisdom of employees, overcome bureaucracy, and quickly solve small and large problems within the organization. "Crowdsourcing" has not only achieved remarkable results at General Electric but has also been implemented with great success in other organizations such as General Motors, Home Depot, Sears, and the West Virginia government. This book introduces how to adopt "crowdsourcing" within an organization to break down hierarchies and official formalities, build a trained workforce, and give them the confidence to anticipate and implement the necessary organizational changes. As a result, it provides the following information: