Author: [USA] Oster
Publisher:
Publish Date: 2004-12-01
Features: This book can help any organization understand the unique opportunities and challenges it faces in its resource allocation. Based on specific applications and the reactions of managers from major companies, this book is highly recommended. In terms of strategy, it offers a remarkably broad perspective on people. This excellent textbook covers the latest developments in strategic management and introduces new concepts through practical examples. It includes numerous vivid cases on competitive theory, making this complex field clear and understandable. Why do some firms thrive in the same industry while others decline? How can an ambitious firm achieve higher annual revenues? What enables new entrants to succeed in highly competitive industries? This book organically combines theories from economics and management, distinguishes the nature of strategic planning for organizations, and provides effective corporate strategic guidance. Drawing cases from the modern networking industry and focusing on recently deregulated markets, the book features a wide range of case studies, including companies of various sizes, service providers, manufacturers, organizations in the U.S. and other countries, as well as non-profit entities. It applies economic methods to study strategic rules and explains current business situations using the latest theories. Unlike other management and strategic planning books, this one reveals new and important insights in economics, clarifying the meaning of these concepts. Modern Competitive Analysis is an essential read for current and future managers.
Modern Competitive Analysis (Third Edition)
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