Author: Zhang Debin
Publisher:
Publish Date: 2005-02-01
Features: Crafted by a renowned entrepreneurship expert and a top-tier financial journalist. Establishing your own company and realizing your dreams only requires four stages: , Preparation Phase. This includes four key steps: First, assess whether you possess the qualities and suitability for entrepreneurship; second, determine your own entrepreneurial entry point; third, raise the necessary startup capital; last, formulate a specific entrepreneurial plan. Second, Selecting and Utilizing Talent. People are the foundation of entrepreneurship; you must choose the right entrepreneurial partners, build an efficient entrepreneurial team, and cultivate an outstanding workforce. Third, Demonstrate Your Management and Operational Skills. Main content includes marketing (mastering the market; developing products; ensuring smooth marketing channels; handling customer relationships; effective promotional techniques); good advertising; calmly competition; establishing a brand. Fourth, Excel in Financial and Capital Management. This book will discuss the following questions with you: What qualities do entrepreneurs need to possess? How to find entrepreneurial breakthrough points? How to formulate practical and feasible entrepreneurial plans? How to raise entrepreneurial capital? And how to build a stable and efficient entrepreneurial team? How to conduct marketing? How to manage finances effectively? Etc.
I started my own business and succeeded
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