Su Ren Shang Mou: The Jiangsu People in the Business World

Author: Sun Mantchang / Zhan Yuan (editors)
Publisher:
Publish Date: 2005-01-01
Features: In the vast tide of commerce, the ebb and flow are ordinary, yet extraordinary. The Hu merchants, Bo merchants, Yue merchants, Min merchants, Su merchants, and Wen merchants rise and fall from generation to generation, seemingly ordinary yet extraordinary—as the law of the commercial tide, the rise and fall are ordinary, but it is the merchants who strive forward, never stop, are never satisfied, and are willing to endure hardship that remain at the forefront of the tide! It is such merchants who create the moving myths of wealth and compose the magnificent symphony of the times. To understand the origins and developments of national commerce, read this series of books; to gain the subtle strategies and sound advice of Chinese business, read this series of books; to grasp the flow and transformation of the commercial tide from past to present, read this series of books. As merchants who seek stability, value harmony, understand subtlety, and possess patience, the Su merchants, with their profound historical and cultural heritage as their backdrop, exhibit a gentle and refined trading style, a moist and elegant entrepreneurial wisdom, and a sincere and trustworthy business quality. In their entrepreneurial and operational processes, they often proceed steadily, advancing with stability, and after accumulating certain experience and strength, they are often not lacking in a powerful offensive force capable of breaking through and achieving complete victory. These characteristics make them a vividly colored presence in the Chinese merchant community, and their remarkable achievements are rich in humanistic charm and romanticism, thus possessing a unique charm, and their humanistic care and spirit make them more approachable in the Chinese business world. It can be said that the entrepreneurial and operational wisdom of the uniquely charming Su merchants is not only rich in enduring resonance but also holds lasting value for reference—their business strategies, Su people's commercial wisdom, are an important part of the contemporary Chinese business classic. To understand the origins and developments of Chinese merchants, one must not fail to understand the Jiangsu people in the business world.