BSC, "Balanced Scorecard" ensures development

Author: Jiang Dingwei
Publisher:
Publish Date: 2004-12-01
Features: The Balanced Scorecard (BSC) provides a perfect solution for systematically addressing global development issues and is hailed as one of the greatest management tools. However, many people's understanding and application of it are limited to the four specific perspectives. This book comprehensively explains the operational principles and application methods of BSC through news stories, images, and famous domestic and international cases. It clarifies the relationship between BSC and strategy, execution, internal management, and related management disciplines, revealing its essence as a "performance development cycle system." The book showcases ten enterprise, government, and public organization cases applying BSC, and provides a detailed enumeration of BSC's application in non-enterprise organizations globally. Among them, cases from domestic groups, subsidiaries, departments, project teams, and positions are all designed with targeted BSCs and explained in detail. The author also addresses key issues in BSC design and implementation based on years of consulting experience, demonstrating that the Balanced Scorecard can promote the long-term development of various organizations, individuals, and projects. Its application prospects will be very broad.