59 Details That Determine Sales Success

Author: Li Jin
Publisher:
Publish Date: 2004-11-01
Features: Today, the competition in sales is becoming increasingly fierce. Products are diverse, and their quality is guaranteed by advanced technology. This competition can be described as ruthless. All salespeople understand that there is little room for major strategic and directional improvements in sales. Only by focusing on details and moving customers with them can sales success be achieved. Therefore, we can say without exaggeration that details have become the key factor in determining the success or failure of sales. Whether a sales activity succeeds or not, it is a complete process composed of many details. The 59 sales details elaborated in this book are the sales behaviors frequently experienced by every salesperson in their sales activities. They are the components of sales activities, and each detail (step) directly affects the success or failure of sales. The aim is to enable all salespeople to fully value and understand every sales detail, making their sales work perfect. Excellent salespeople focus on the perfection of every sales detail. Mediocre salespeople only value the results of each sales activity.