Corporate Culture and System Innovation

Author: Li Jianzhuang
Publisher:
Publish Date: 2004-11-01
Features: This book reveals the successful experiences in enterprise management by analyzing the relationship between corporate culture and institutional innovation. It discusses how entrepreneurs can leverage these two effective management levers—corporate culture transformation and institutional innovation—to achieve sustainable development of an enterprise. The book cites successful cases of well-known enterprises, combining theoretical elaboration with case analysis. This enables readers to learn and master strategies and techniques for achieving efficient enterprise growth by utilizing the power of corporate culture and institutional innovation, based on sharing the experiences of successful entrepreneurs. The book is suitable for readers in the business community, faculty and students of management majors in universities, as well as enterprise management professionals and researchers in corporate culture.