Modern Hotel Management: Theory, Methods, and Cases

Author: Weng Gangmin
Publisher:
Publish Date: 2004-09-01
Features: Hotel management is an important branch of management studies. With the continuous deepening of tourism education and research, as well as the unprecedented vitality of hotel reform and development, numerous works and textbooks on hotel management have been published. This book strives to reflect the latest developments in modern hotel management in terms of theoretical research and practical progress. It emphasizes the systematicity, authority, cutting-edge nature, and practicality of knowledge, comprehensively elaborating on the fundamental theories, management methods, business philosophies, and operational techniques of modern hotel management. The book exhibits distinct characteristics of the era and the hotel industry. It can serve as a teaching material for tourism management and hotel management programs in higher education institutions. Additionally, it is suitable for hotels as training textbooks or for the professional development of hotel management personnel.