Author: Zhang Shujun / Lin Guang, Editors
Publisher:
Publish Date: 2004-09-01
Features: This book is a concise textbook for college students on enterprise operation management. Its features include systematic and comprehensive content, easy-to-understand explanations, and a broad scope of coverage. It introduces the latest theories and methods of enterprise operation management, examines the similarities and differences between the service industry and the manufacturing industry, and separately elaborates on the uniqueness of service enterprise management. The book is divided into fifteen chapters, including an overview of enterprise operation management, enterprise operation strategy, demand forecasting, product development and process selection, facility location and layout, work design and work measurement, production planning, inventory control, MRP and MRPII, supply chain management, production scheduling and production control, project planning management, quality management, equipment management, and advanced production methods.
Enterprise operation management
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