E-commerce Basics

Author: Song Wenguan
Publisher:
Publish Date: 2004-08-01
Features: Chapters 1 and 9 of this book mainly cover the use of network tools and software, as well as the technologies involved in e-commerce; Chapters 2-5 belong to the content of e-commerce, introducing the basic concepts of e-commerce, e-commerce models, e-commerce information security, online payments, etc.; Chapter 6 discusses online market research, online buying behavior analysis, and target market positioning; Chapters 7-8 are about e-commerce and logistics, electricity