Author: Akio Morita
Publisher:
Publish Date: 2004-07-01
Features: A classic masterpiece in human resource management! A bestseller almost every professional in the Japanese business world owns! Deeply analyzes the talent management models of Eastern and Western enterprises, revealing the winning secrets of Sony's global popularity! Akio Morita, founder and former president of Sony Corporation. His ancestors were involved in sake brewing and agriculture for generations. His father wanted him to inherit the family business, but he chose his own entrepreneurial path. Morita graduated from Osaka Imperial University in Japan in September 1944 and later joined the navy. In 1946, he co-founded the company with Ibuka Masaru with 250 pounds, establishing a small electronic industrial enterprise. In January 1958, the company was officially named "Sony Corporation." After that, Sony products expanded beyond Japan, becoming a globally recognized symbol of electronic products. Morita's other works include The Japanese Can Say "No" and Made in Japan. His 1960s work, The Value of a Degree Is Overrated, caused a huge sensation at the time and became a bestseller, being reprinted over ten times. He also gained the reputation of "breaking traditional molds and employing talent without regard for conventional norms."
"" translates to "The theory that education is useless"
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