Introduction to Tourism Studies

Author: Wang Hongbin
Publisher:
Publish Date: 2004-08-01
Features: This book is a national tourism college unified teaching material organized by the Personnel and Labor Education Department of the China National Tourism Administration. It was first published in 1993. Since its publication, it has received widespread praise from teachers, students, and employees in the tourism industry, becoming a teaching resource for many tourism colleges. Introduction to Tourism Studies has preliminarily formed a relatively reasonable scientific system for tourism studies. It starts from the objects and tasks of tourism research, systematically elaborates on various aspects such as the emergence and development of tourism activities, the three elements of tourism activities (subject—tourists, object—tourism resources, medium—tourism industry), the planning and development of tourism resources, the three components of the tourism industry (travel agencies, hotels, transportation), tourism markets, and the economic and social significance of tourism. The chapters are interconnected and have a well-structured organization.