New Management Eloquence

Author: Pan Shuangbai
Publisher:
Publish Date: 2004-07-01
Features: This book aims to integrate management and rhetoric into an interdisciplinary field, focusing on the core idea of "incorporating management into rhetoric and applying management through rhetoric." It delves into how managers in various industries can leverage oral communication skills to enhance their management capabilities. The greatest feature of this book is its "newness": new theories, a new system, and new case studies, fully reflecting the concept of "management rhetoric that keeps pace with the times and the field of management rhetoric that evolves with the times." This book can serve as a self-study resource for management personnel in various industries such as administration, enterprises, and public institutions, as well as a teaching material for administrative management, human resource management, business management, property management, and other related disciplines in colleges and universities.