How to manage innovation

Author: Sheng Da Sheng
Publisher:
Publish Date: 2004-08-01
Features: "100,000 Problems for Career Managers" series selects the most common management issues encountered in the daily work of career managers. It draws on new management concepts and methods, providing systematic operational guidelines for standardizing and internationalizing work in a standardized, step-by-step, and humanized manner. At the same time, it offers a convenient learning solution for managers to enhance their professionalism. The series covers eight major categories, including communication skills, leadership development, human resources, marketing, finance, production, logistics, and comprehensive management. The first batch introduces 100 topics. The authors of the series include senior executives from multinational companies as well as renowned professors from domestic famous business schools. This series has the following features:
Practicality of topics: The series' topics are closely tied to the daily management work of career managers, providing answers that are standardized, professional, practical, and operational. The content covers all aspects of managers' work, making it a comprehensive encyclopedia for management tasks.
Standardized expression: The writing style of this series is consistent and standardized, making it easy for readers to learn, reference, and use.
Innovation is the requirement of era development and the lifeblood of modern enterprises. Fully leveraging existing resources and providing a good environment and policy support for innovation is one of the skills of career managers. Based on the correlation between various innovations in enterprises, this book takes innovation as the main thread and the individual innovations involved in the operation process as nodes, systematically discussing corporate innovation as an integrated whole. It strives to reveal the essence of innovation from multiple angles, levels, and dimensions, helping business managers grasp the functions of various corporate innovations and solve the various challenges encountered in the innovation process, ensuring that enterprises keep pace with the times and achieve sustainable development.