Star。Guangzhou Edition

Author: Yu Shilin, Wang Yimin
Publisher:
Publish Date: 2004-07-01
Features: Compared to Beijing's emphasis on concepts and Shenzhen's passion for marketing, Guangzhou's real estate sector places greater importance on high performance-to-price ratio. Driven by the secondary housing market and suburban properties, the average building price with basic renovation is around 4,500 yuan per square meter. This results in lower profit margins and fiercer competition for Guangzhou's real estate developers. Consequently, developers have increased design and construction costs while reducing public relations and promotional expenses, leveraging large-scale operations to lower raw material, advertising, and management costs. As a result, Guangzhou has become the city with the largest number and scale of large-scale residential projects in China. Due to Guangzhou's presence of the "Old Eight Districts" and "New Four Districts," its central city, urban areas, urban-rural integration zones, and suburbs, as well as the Baiyun Mountains and Pearl River, the distribution of residential projects is extensive and well-balanced, with a wide variety of options—ranging from high-rise and ultra-high-rise buildings in the central city to high-rise and mid-rise buildings in urban areas and urban-rural integration zones, to multi-story buildings and villas in suburban areas. Among these, the construction of mid-rise buildings is particularly outstanding in China. The residential projects featured in this book are all renowned in Guangzhou and even across China, including suburban projects primarily focused on villas and multi-story buildings, excellent medium-sized projects in urban areas, and high-rise residential buildings in Guangzhou's three major luxury residential clusters. It comprehensively reflects the unique design of Guangzhou's residential projects in terms of architecture, environment, landscape design, and supporting facilities, serving as a valuable reference for relevant professionals.

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