Enterprise E-commerce and Internet Marketing

Author: Yu Liping
Publisher:
Publish Date: 2004-07-01
Features: This book is easy to understand yet comprehensive, featuring up-to-date information, especially in areas such as e-commerce architecture, network security, online marketing models, website promotion, and online advertising. The entire book focuses on describing the latest achievements and development trends in the fields of e-commerce and online marketing in recent years.