Practical Tour Guide Skills

Author: Peng Yuanli
Publisher:
Publish Date: 2004-08-01
Features: "Practical Tour Guide Skills" is a training manual for tour guide annual reviews, exploring ways to help tour guides improve their service skills and tour guide culture. Adhering to the principle of "managing, serving, and enhancing the tour guide team," the book is compiled based on the current reality of tour guide group services, with the following editorial approach:
First, it aligns with the national tourism market regulation by strengthening the moral education of tour guides.
Second, it focuses on introducing new tour guide service skills required in the new era, such as shopping promotion skills and cross-cultural comparison skills.
Third, it combines authoritative new theories from expert tour guides with practical insights from experienced tour guide group leaders and insights from travel agency executives on tour guides, to enhance the book's practicality.
Fourth, it selects several exemplary tour guide scripts in English and Japanese, or English and Japanese tour guide scripts with rich Buddhist cultural elements, as well as Chinese descriptions of Guilin scenic spots, to cater to high-end tour guides.