Market making

Author: Kanwal
Publisher:
Publish Date: 2004-07-01
Features: The book "Market Makers" demonstrates to companies:
● How to creatively utilize electronic markets in various stages such as procurement, resale, and liquidation, as well as how to develop electronic markets through innovative application models, such as forecasting, risk management, and decision-making.
● How to design and develop online auctions and online transactions, and drive their successful implementation.
● How to leverage technology to support, rather than replace, human-to-human interaction.
● How to fully harness the power of information technology to make buyers and sellers more profitable.
● How to innovate throughout the entire transaction process, including pricing, payment, identity verification, logistics operations, and product display.
● How to promote the development of electronic markets through collaboration, alliances, and mergers.
This is a highly practical and actionable guide that will help companies create a perfect market—one that captures the sense of community and trust found in the real world while fully leveraging information technology to benefit all market participants. The market we face is shifting from the ground to the space, but as the B2B boom that initially emerged quickly collapsed, this process does not appear to be easy. Pioneers of electronic markets like eBay, BP, and the Dutch Flower Auction Market are exploring various ways to create new value through market operations. Their practices have made two things increasingly clear: , it is our inevitable choice to establish markets in space. The author of this book has conducted extensive research on electronic markets for over a decade and has analyzed nearly one hundred successful and failed cases in markets across the United States, Europe, and Asia. Based on this foundation, the book reveals how the creators of electronic markets established new business rules and provides a strategic blueprint for designing, building, and profiting from electronic markets.