Travel Service Psychology

Author: Human Resources and Labor Education Department of the National Tourism Administration
Publisher:
Publish Date: 2004-05-01
Features: The term "service" in English has a basic meaning of "doing useful things for others." Service is the core issue in tourism reception. Tourism enterprises and tourism service personnel should win customers' satisfaction through dual high-quality services, namely high-quality "functional service" and high-quality "psychological service." It is important to make guests feel warm and friendly, enhancing their sense of closeness, while also ensuring guests are satisfied with themselves, boosting their sense of pride.