"Long-term sustainability"

Author: James C. Collins
Publisher:
Publish Date: 2002-05-01
Features: In this groundbreaking work, Good to Great, Collins and Porras offer a penetrating analysis and blueprint for creating institutions. Every manager, leader, company, government, and nonprofit organization should read this book. – Warren Bennis (Distinguished Professor of Business Administration at the University of Southern California, author of How to Become a Leader, A Life of Creativity, and The Reading Edge). “This is not a book about high-achieving, visionary leaders. It has nothing to do with visionary product concepts, visionary products, or visionary market analysis. It also doesn’t talk about having some company vision. The issues discussed in this book are more important, enduring, and real. This is a book about high-achieving companies.” James C. Collins and Jerry I. Porras wrote this in this creative book. It breaks down old myths, provides fresh insights, and offers practical guidance for those who aspire to build enduring great companies. The book is filled with hundreds of concrete examples and is organized into a tight, practical conceptual framework that can be applied at all levels of managers and entrepreneurs. Good to Great provides a grand blueprint for organizations built for long-term prosperity in the 21st century.

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