Data, Models, and Decisions: Using Spreadsheet Modeling and Case Studies: 2nd Edition: Using Spreadsheet Modeling and Case Studies

Author: Hillel
Publisher:
Publish Date: 2004-01-01
Features: This book is a case-based textbook for management science, differing from other management science textbooks in that it does not require students to have a strong mathematical foundation. Instead, it utilizes the powerful Excel software to build models, solve problems, and optimize solutions. Therefore, it is highly suitable for MBA students, undergraduate and graduate students in management schools, as well as working professionals for learning and reference. The book provides detailed introductions to various models and their implementation methods in Excel software, along with a range of professional analytical tools. It incorporates numerous real-world cases, enabling students to easily grasp the knowledge of the course and lay a solid foundation for solving practical problems in their work. The new edition (2nd Edition) retains the features of the previous version while making significant adjustments to the overall structure for better teaching effectiveness. Additionally, the new edition introduces entirely new analytical tools such as CrystalBall2000, OptQuest, and CBPredictor, adds a new chapter titled "The Art of Spreadsheet Modeling," and expands the content on "Integer Programming" and "Nonlinear Programming." These enhancements make it even easier for students to master the knowledge of management science.