Management (Second Edition) (Second Edition)

Author: Bao Di
Publisher:
Publish Date: 2004-06-01
Features: This is a highly comprehensive textbook on management, which views management as a broad human behavior and the practice of people at various levels in various types of organizations. The book has a rigorous structure and easy-to-understand language, integrating fundamental knowledge and professional skills in management to present readers with a clear discipline system. The second edition has been appropriately adjusted based on the first edition and incorporates new research findings. This is a comprehensive textbook on management, which views management as a broad human behavior and the practice of people at various levels in various types of organizations. The book has a rigorous structure and easy-to-understand language, integrating fundamental knowledge and professional skills in management to present readers with a clear discipline system. The second edition has been appropriately adjusted based on the first edition and incorporates new research findings. Specifically, compared to the previous edition, it has the following important features:
· Expanded and supplemented the content of new development directions in "the new economy," such as globalization, environmental issues, network technology, and companies based on the internet (dotcoms) and call centers.
· Catered to the needs of a broader audience by adding content on the management of the public sector and non-profit organizations (such as charitable institutions and volunteer teams).
· Added management fundamentals and professional skills based on the single framework of "content-process-control" in the chapter.
· Encouraged readers to adopt a more critical attitude toward management and organizational behavior theories, urging students to critically analyze theories in practice.
· Added many new cases and updated the existing cases in the book. These cases are selected from Europe, the United States, and Japan, helping to cultivate readers' awareness of cultural diversity in today's work environment.
· Good teaching aids greatly assist students in their learning, including learning objectives, chapter introductions, the flexible selection of short, long, or comprehensive cases based on teaching needs, and learning illustrations and sidebars such as "Management in Practice," "Key Concepts," review questions, case discussion questions, suggestions for out-of-class activities, and further reading.
· Downloadable lecture notes, instructor's manual, slides, multiple-choice questions, and web links as annotations.