Successfully manage a chain of stores

Author: Lin Zhengxiu
Publisher:
Publish Date: 2004-02-01
Features: Successful Business Series. The purpose of this book is to introduce the new developments needed in the retail and service industries—the operational concepts, practices, and profit analysis of chain businesses, as well as the latest market conditions, to provide readers with a deeper understanding. The operational characteristics of a chain system are "simplifying complexity"—focusing on simplicity, professionalism, and standardization. If combined with information networks, the work and functions of the headquarters and branch stores can be properly planned, coordinated, and implemented as much as possible, with continuous improvement, then recreating chain enterprises like American AP, Walmart, or Japanese 7-11 will no longer be a dream. Successful Business Series. The purpose of this book is to introduce the new developments needed in the retail and service industries—the operational concepts, practices, and profit analysis of chain businesses, as well as the latest market conditions, to provide readers with a deeper understanding. The operational characteristics of a chain system are "simplifying complexity"—focusing on simplicity, professionalism, and standardization. If combined with information networks, the work and functions of the headquarters and branch stores can be properly planned, coordinated, and implemented as much as possible, with continuous improvement, then recreating chain enterprises like American AP, Walmart, or Japanese 7-11 will no longer be a dream.