Author: Huang Yujian
Publisher:
Publish Date: 2002-06-01
Features: This book is divided into ten parts, including: Systematic Advancement – Lenovo's Strategic Principles, Starting Anew – IBM's Restructuring Principles, Second-Curve Development – HP's Catfish Principle, Collaborative Competition – Vanke's Competition Principles, and more, providing a detailed discussion of management principles. The content is comprehensive, well-organized, well-supported by data, and possesses high scientific, systematic, theoretical, and practical value, making it a valuable reference for relevant professionals. The book is infused with concepts such as overcoming difficulties, embracing challenges, transformation, and restructuring. This is closely tied to the impact of China's entry into the World Trade Organization. The first three parts of the manuscript introduce the overall strategic transformation principles of special enterprises during peak, decline, and flat periods, with Lenovo, IBM, and HP being selected. The remaining sections cover outstanding experiences in various management functions. The book is divided into ten parts: Systematic Advancement – Lenovo's Strategic Principles, Starting Anew – IBM's Restructuring Principles, Second-Curve Development – HP's Catfish Principle, Collaborative Competition – Vanke's Competition Principles, Right-Brain Thinking – Chrysler's Viper Principle, Madman Culture – Sun Microsystems' Breakthrough Principles, Acquiring the Future – Cisco Systems' Mergers Principles, Direct Sales Model – Dell's Marketing Principles, Every Day Low Price – Walmart's Pricing Principles, Welch Management – GE's Welch Principles, and the Philosophy of Challenges.
Management rules
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