Author: Sun Chengzhi
Publisher:
Publish Date: 2004-02-01
Features: This book primarily adopts the theoretical framework of the management process school, while also incorporating insights from other management schools and the latest research findings in domestic and international management studies. It systematically elaborates on the functions, principles, and general application knowledge of management, striving to highlight the fundamental laws of management and making a valuable exploration in establishing a management science with Chinese characteristics. This book can serve as a core textbook for economic management majors in colleges and universities, as well as for training and self-study for management personnel at all levels. Management is compiled by Professor Sun Chengzhi, a doctoral supervisor at the School of Management of Northeast University of Finance and Economics. The book provides a detailed discussion and research on the basic theories and methods of management, as well as the handling of basic business operations in enterprise management. The main contents of the book include: the formation and development of management theory; planning; goal management; forecasting and decision-making; strategic management; an overview of organizational work; organizational structure design, authority systems, and the staffing of supervisors; organizational culture; organizational culture construction; leadership; motivation; information communication; an overview of control work; methods and techniques of control; and comparative management research on the external environment of the organization. The main features of the book are: first, a high theoretical level; second, strong practical applicability; and third, a combination of theory and practice. The book has a complete system, rigorous structure, rich content, detailed data, emphasizes theory, and is close to reality. It can serve as a textbook for college students and also as a training manual for working professionals.
Management
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