Quantitative research in social economy and the application of SPSS and SAS

Author: Luo Ke Ren
Publisher:
Publish Date: 2002-01-01
Features: This book provides a comprehensive introduction to quantitative research methods, including how to propose variables and questions based on research objectives, form research hypotheses, design research plans, select measurement methods, collect information, and analyze it using modern statistical techniques, as well as how to draw conclusions and write research reports. Additionally, it introduces practical techniques for SPSS and SAS statistical software in conjunction with each step of quantitative research. This book not only serves as a scientific and standardized guide for quantitative analysis research but also provides guidance on statistical software usage. It is widely applicable to quantitative analysis research in markets, enterprises, government management, and academic research. It can also be used as a textbook or reference for researchers, graduate students, undergraduate students, and management personnel and computer technicians in enterprises and institutions of higher learning.