Author: Nie Ye
Publisher:
Publish Date: 2004-03-01
Features: This book summarizes the theory of bank restructuring from aspects such as its connotation, theoretical origins, core content, and strategies. The book points out that the soul of bank restructuring lies in management innovation and value management, while the renewal of concepts is its core prerequisite. Process restructuring is the core content of bank restructuring, but it also requires support and assurance from bank management restructuring. Organizational structure innovation, virtual operations, activity-based costing, customer relationship management, and other elements collectively constitute the systematic engineering of bank restructuring, with the transformation of values being a crucial prerequisite for its construction. Based on an empirical analysis of the five-year restructuring case of Royal Bank of Scotland, the book focuses on the current state of China's banking industry, analyzing and explaining external market environment factors such as market structure, organizational structure, market positioning, and restructuring model selection, as well as internal operational management aspects like business structure innovation, marketing innovation, and performance management. The research topic of this book holds significant practical relevance for China to rapidly enhance the competitiveness of its financial industry within the limited protection period after joining the World Trade Organization.
Bank Restructuring: Theory and Practice: Theory and Practice
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