Management

Author: Wang Fengbin
Publisher:
Publish Date: 2003-10-01
Features:
Fundamental – This book is suitable for readers who have not received professional education in management. It provides a comprehensive introduction to the basics of management, but its length is shorter than that of a typical management textbook. At the same time, it incorporates numerous case studies, making management knowledge closely connected with readers' practical experiences.
Practical – This book includes a "Comprehensive and Applied Section": the four major management functions—planning, organizing, leading, and controlling—are not independent of each other but are interconnected and interwoven to form an organic whole. Effective management requires these functions to support and complement each other, adjusting and adapting according to mission and tasks.
Accessible – This book uses descriptive language to introduce the essence and process of management in a step-by-step manner. Through numerous case studies and simulated training reflecting real-world management scenarios, it aims to achieve the goal of learning management knowledge. It serves as an introductory textbook for readers of all backgrounds to explore the realm of management.
Management is a highly practical discipline that combines both scientific and artistic elements. Anyone who exists within a certain organization or society is either a manager, a managed, or a self-manager. As a manager, whether they are overseeing an organization, a unit within it, a group of people, or a specific task, they undoubtedly need to master the art and science of management. This book explains the knowledge and application of the management process in a logical order, including an "Overview Section," a "Basic Functions Section," and a "Comprehensive and Applied Section." In addition to introducing the four major management functions—planning, organizing, leading, and controlling—it adds a section that demonstrates the integration, development, and application of these functions, fully reflecting the concept that real-world management involves the mutual support and coordination of related management functions to form an organic whole.