Author: Li Zhimin
Publisher:
Publish Date: 2004-04-01
Features: This book attempts to analyze animal effects and principles, combining modern new business concepts, to explain in an accessible manner 32 key issues of modern enterprise core competition, including international survival, organization and operation, corporate mergers, reform and transformation, innovation and crisis, joint strategies, and detailed competitiveness. The book uses 32 animal wisdoms as introductions, employing an argumentative method of "one principle with multiple cases, using cases to lead principles, and analyzing cases with principles." This approach allows readers to contemplate the business logic through animal survival theories and contemporary business management cases. The entire book uses empathetic language and illustrations to translate the problems frequently encountered in management into a straightforward form, while inspiring readers to change their perspective on issues, leading to insights into business operations.
32 Animal Wisdoms of Core Competitiveness
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