E-commerce Law and Practice

Author: Guo Yimei
Publisher:
Publish Date: 2004-04-01
Features: This book introduces e-commerce by starting with its basic concepts, characteristics, and the development of e-commerce domestically and internationally, as well as the legal environment of international networks and e-commerce. It provides a preliminary overview of e-commerce. Focusing on the primary issue of capital operations for businesses engaging in e-commerce, the book discusses stages from entrepreneurship, consolidation, to expansion. Additionally, it explores legal risks and countermeasures associated with e-commerce, such as market access, electronic contracts, consumer protection, and anti-competitive practices, through theoretical research and case studies. The book's unique feature is its presentation from an enterprise management perspective, combined with case analysis, offering practical and dynamic insights to readers in e-commerce, law, and related fields. It is suitable for undergraduate students in e-commerce and law, MBA students, lawyers, and professionals in the IT industry.