Organizational Behavior

Author: Li Jianfeng
Publisher:
Publish Date: 2002-03-01
Features: This book adheres to the following "Four Innovations" principles in its compilation:
1. Content Refreshing. The book systematically reflects the latest international OB research findings, elaborates on new topics in the OB field such as strategic leadership, organizational development, job redesign, organizational control, and network structures, aiming to reach the advanced level of comparable international textbooks.
2. Theoretical Innovation. The book specifically explains how the author has integrated leading international OB theories with Chinese enterprise management practices over the past decade, developing "Chinese-characteristic theories" such as the organizational diagnosis model, dual-satisfaction theory, multidimensional motivation model, and organizational effectiveness model.
3. Format Innovation. The book is written in the style of top-tier international training textbooks, incorporating numerous charts, cases, and background knowledge to achieve a vivid and engaging presentation.
4. Key Updates. The book selects and organizes content based on the needs of enterprise management practices, with a consistent focus on leadership development as the primary objective.