Business Circulation Management

Author: Lin Zhaowen
Publisher:
Publish Date: 2003-01-01
Features: This book is one of the series textbooks for vocational and technical colleges in the 21st century on e-commerce. The content is tailored to the rapidly developing e-commerce, starting from the basic theories of business circulation and progressively delving deeper. It comprehensively discusses the relationship between the internet and business circulation, the strategies of business circulation management, as well as the information, negotiation and communication, and contract establishment stages in business circulation. The book presents novel and well-founded arguments, with content that is both in-depth and easy to understand. The included cases are vivid and relevant, which helps deepen readers' comprehension of the knowledge. This book can be used as a teaching material for students majoring in economics and management at vocational and technical colleges, and also as a reference for business management personnel in enterprises and institutions.