Author: Wang Xiaoming
Publisher:
Publish Date: 2004-04-01
Features: The first in the Global 500, top business tycoon, Wal-Mart's strategy and tactics, concise and meticulous interpretation, retailer's methods and techniques, comprehensive explanation of high-level strategies. Wal-Mart has shocked the world, and equally, it has attracted attention in China. The Wal-Mart miracle inevitably creates the Wal-Mart effect. According to a 2002 study by McKinsey & Company, the U.S. economy's productivity increased by over 1/8 between 1995 and 1999... Wal-Mart's cheer culture can inspire everyone, even when President Bush and his wife visited Bentonville to award Sam Walton, Wal-Mart employees welcomed them with their signature Wal-Mart-style cheers. The employees chanted slogans in honor of the president. Later, Sam Walton mentioned this in his autobiography, noting that they were not yet accustomed to such enthusiasm. This cheer slogan ultimately made Wal-Mart a highly influential company.
Here is the translation of the given content into English: The 44 Secrets of Walmart's Retail Empire
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