Author: Li Zhihui
Publisher:
Publish Date: 2004-02-01
Features: The book "Business Banking Operations and Management" is designed to introduce aspiring professionals in commercial banking to the main operational activities of the banking industry today and its future development trends. This textbook is written for undergraduate students majoring in finance at universities, utilizing the latest domestic and international materials and based on years of teaching experience. It addresses the needs of current domestic practical sectors and students' learning capabilities. It also holds certain reference value for economic and financial workers in China. The textbook employs modern economic research methods to introduce and explore important operational concepts and management models of contemporary commercial banks, showcasing the main operational activities and future trends of the banking industry. The key features of this textbook include: First, it takes the three objectives of safety, liquidity, and profitability, along with their coordinated and balanced operational approach, as the theoretical foundation and runs through the entire book, breaking away from the traditional practice of explaining these three aspects as operational principles. Second, given the increasing risks faced by commercial banks, it emphasizes the need to shift the focus of operations and management to establishing and strengthening financial risk prevention mechanisms, highlighting the importance of financial risk management. The textbook is accompanied by an online question bank and electronic teaching materials, which are characterized by vivid content, rich materials, a focus on interactivity, and ease of use. This book is a university-level finance textbook for undergraduate students, written by the author using the latest domestic and international materials, based on years of teaching experience, and tailored to the needs of domestic practical sectors and students. It also holds certain reference value for economic and financial workers in China.
Business Banking Operations and Management (21st Century University Finance Series Textbooks) (Includes Disc) (Includes Disc)
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