Walked through San Francisco

Author: Guo Shun
Publisher:
Publish Date: 2003-01-01
Features: This book tells the story of Chinese-funded enterprises going to the United States to conduct business and develop during the era of China's comprehensive reform and opening-up in the 1990s. The initial attempt by Huafeng Group's North American branch to engage in business in North America ended in heavy losses due to lack of experience and poor management, resulting in repeated failures in investments and operations. First, they were deceived by unscrupulous merchants, spending a huge sum of money to buy a rundown hotel, not only losing tens of millions of dollars in property but also getting involved in international lawsuits during the compensation process. The business representative sent to the U.S. also absconded with a large sum of money. The new company's business representative, Ding Mingyang, was given the task of cleaning up the mess in the face of crisis. Before leaving, the headquarters ordered that not only should the old momentum be restored, but a new situation must also be envisioned—"The world thinks all Chinese wash dishes, but this time, we'll change the rules!" The story of the entrepreneurial journey of a new generation of Chinese entrepreneurs thus begins.